1 mins
Seeking Organizational Alignment Through Building a Culture of Change
Faced with over 500 ongoing initiatives spread across seven business units involving more than 30 executives, an Insurance Company faced significant challenges in aligning their initiatives. The company worked with Prosci to find alignment and clarity through building a culture of change.
30
Executives equipped for sponsor roles
50+
Practitioners certified in Prosci Methodology
500
Initiatives with effective change management
"I'm very thankful for Prosci and the partnerships we have formed. Their approach to change management just transcends business and into who we are as people. I want to see it change the lives of our staff and our leaders as much as it has changed mine. The ADKAR Model is very impactful and real.”
— Head of Organizational Health
Solution
- Lead Sponsor Briefings to align top executives with the vision for change management
- Facilitate change management training for initiative owners and program leads
- Apply Prosci ADKAR® Model to structure and guide change management plans
- Develop a comprehensive Master Change Management Plan
- Enable proactive management with regular use of Prosci assessments
Sponsor Engagement
The Insurance Company began their journey by conducting 30+ executive-level sponsor briefings to align top executives with the new change management vision. This reinforced the importance of executive support in fostering organizational change. Leadership commitment motivated employees and ensured consistent support for initiatives.
Stakeholder Training and Development
Program leads and initiative owners participated in Prosci’s Taking Charge of Change program. This training was crucial in preparing this employee group to guide teams and support change initiatives with confidence. The Insurance Company also committed to ongoing training sessions and workshops, reinforcing change management principles at all levels.
Structured Change Management Approach
Using the Prosci ADKAR Model, the Insurance Company structured change management plans to identify and address barriers. The model facilitated smoother transition and aided in acceptance of change initiatives. A comprehensive Master Change Management Plan was developed which detailed specific actions, roles, and timelines for successful transitions. This provided a clear roadmap for change across the business.
Active Use of Prosci Tools
The Insurance Company used Prosci Proxima and Research Hub to access invaluable insights and guidance around methodology. These tools also enabled them to develop data-driven and best-practice-aligned change management strategies. Regularly using Prosci assessments, including ADKAR and PCT, helped the Insurance Company track progress, identify areas for adjustment, and proactively manage the change process.
Results
Leadership alignment
Better alignment allowed executives from across the organization to take a more cohesive approach to sponsoring and supporting change initiatives. This led to more consistent and effective implementation.
Higher success rates
The Insurance Company saw a marked improvement in the success rates of initiatives, with clearer objectives and better-managed transitions.
Building a Culture of Change
A noticeable, positive cultural shift occurred as employees at all levels demonstrate a greater willingness to adapt to change. The shift reduced resistance and posted a more agile and proactive working environment at the Insurance Company.
